Trademark law
for brands worth
protecting.

A modern, virtual law firm helping founders and growing brands secure, enforce, and monetize their intellectual property. Flat-fee pricing. Real attorneys. No billable-hour surprises.

United States of America
United States Patent and Trademark Office
Your Brand, Federally Registered.
Reg. No.
Registered May 14, 2026
Int. Cl.: 035, 042
SERVICE MARK
PRINCIPAL REGISTER

MODERN MARK CLIENT (UNITED STATES INDIVIDUAL), DBA MODERN MARK CLIENT 1401 LAKE PLAZA DRIVE SPRING, TX 77389

FOR: ADVERTISING AND MARKETING CONSULTANCY; ADVERTISING SERVICES; PUBLIC RELATIONS AND MARKETING SERVICES; NAMELY, PROMOTING AND MARKETING THE GOODS AND SERVICES OF OTHERS, IN CLASS 35.

FIRST USE 5-24-2025; IN COMMERCE 6-1-2025.

THE MARK CONSISTS OF STANDARD CHARACTERS WITHOUT CLAIM TO ANY PARTICULAR FONT, STYLE, SIZE, OR COLOR.

United States of America
United States Patent and Trademark Office
Brands We've Defended.
Reg. No.
Registered Mar. 02, 2026
Int. Cl.: 025, 035
TRADEMARK
PRINCIPAL REGISTER

FOR: APPAREL; T-SHIRTS; HEADWEAR; CLOTHING ACCESSORIES, IN CLASS 25.

FIRST USE 2-15-2024; IN COMMERCE 3-01-2024.

NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE THE GENERIC TERMS APART FROM THE MARK AS SHOWN.

★ REGISTERED ★ TRADEMARK ★ MODERN MARK ★ ® SECURED

Sources USPTO Annual Report Do Trademark Lawyers Matter? (Univ. of Iowa)

We're not your grandpa's law firm.

Expertise, speed, and affordability is our game.

No shoes? No shirt? No problem.

Everything is virtual, so you don't even need to put on pants to talk to us. (Though it's a good idea.)

$

No need to sell your kidneys to afford us. Really.

No surprise bills here. We offer affordable and predictable flat-fee pricing on almost every service.

Need your docs like... yesterday?

Your work gets done quickly and delivered to you in a prompt, secure, and convenient way.

No time or desire to "just Google it" anymore?

Get in touch any time, in many ways. You'll never wait too long for a response.

Victoria Smolyar, founding attorney at Modern Mark — a Texas-based trademark and intellectual property law firm.
★ FOUNDER · VICKY

Victoria Smolyar.

Founder & Attorney

Experience
13+ yearsBusiness and trademark law
Education
Hofstra University School of LawJ.D., Business Law Honors (2012)
Admitted
New York2013
Admitted
Texas2023
Memberships
Houston Bar Association · Health and Wellness Committee
State Bar of Texas
New York State Bar Association
Board Member & General Counsel, Rescue City

Victoria Smolyar is the founding attorney at Modern Mark. She is a serial entrepreneur on a mission to make legal fun and accessible to the brands she serves.

With 13+ years of experience as a business and trademark lawyer, Victoria leverages the law to help her clients build and scale multiple 6- and 7-figure brands. Her expertise spans trademark and copyright law, with deep work helping business owners secure and monetize their valuable intellectual property. She is also well-versed in business contracts, marketing and advertising compliance, and non-profits.

She frequently writes and speaks on entrepreneurship and the law, offering numerous courses, workshops, and resources for business owners. Not just a lawyer, Victoria is a business owner herself, giving her a unique insight into her clients' needs and ambitions.

Business decisions should come from a place of power, not fear. My top priority is making sure my clients understand not just what is being done in their business, but why.

When she's not lawyering, Victoria is a dedicated mom of two human babies and one fur baby, a board member and general counsel for Rescue City (a local dog rescue), and a member of the Houston Bar Association's Health and Wellness committee. She loves hanging out with friends and family, spending time in nature, binge-watching British period pieces, hunting for memes, traveling, and experimenting in the kitchen.

Victoria's goal is to support your brand with the same care and dedication she brings to her own ventures, helping you navigate the legal landscape with confidence and ease.

Legal services built for modern businesses.

From trademark registration to fractional general counsel, our flat-fee services are designed for founders, creators, and growing brands. No hourly billing. No surprise invoices. Just clear scope and clear pricing.

★ FLAGSHIP
01

Trademark

Register your name, logo, or tagline. Defend against knockoffs. Build a brand that holds up legally and commercially.

Federal · State · TTAB
02

Copyright

Protect your courses, photography, designs, software, and original work. Turn them into licensable revenue.

Registration · DMCA
03

Marketing
Compliance

Avoid steep fines and FTC enforcement. Make sure your ads and influencer deals comply.

FTC · FDA · Influencer
04

Business
Contracts

Custom contracts for your business, course, product, and event. Designed to actually hold up.

NDAs · Terms · Service
05

Business
Formation

Pick the right entity, file correctly, shield from liability, and capture every available tax benefit.

LLC · Corp · 501(c)(3)
06

Fractional General Counsel

A lawyer on speed-dial for small and mid-sized businesses, without the full-time commitment of a team member. Monthly retainer. Predictable scope.

RETAINER · MONTHLY

Working with us is simple.

01.

Tell us your needs

Fill out our matter evaluation form. The more detail you provide, the better we can help.

02.

Free matter evaluation

We review your information and determine how we can best help. Free of charge, no commitment.

03.

Schedule your Power Hour

If we can help, you'll get a link to a 60-minute strategy session with clear next steps and a quote.

What our clients say about working with us.

5.0
★ ★ ★ ★ ★
VERIFIED CLIENT REVIEWS
"
★ ★ ★ ★ ★

Victoria is a fantastic lawyer and hiring her this year was one of the best decisions I made for my business. I came to her in need of advice regarding a copyright issue and she helped me figure out what the best course of action was to resolve it. Her patience in explaining how things work in the legal system is something I really appreciated. She goes above and beyond and really tries her best to help her clients get what they need. She has been such a game changer for my business.

M
Maral V.
"
★ ★ ★ ★ ★

I was inspired to write a book. I had questions about the use of source material, potential illustrations, and quotes from other authors. Vicky guided me through the intellectual property maze, and in 2 cases, successfully contacted high-profile authors' estates for permissions. Vicky was always responsive and helpful, and also found ways to help me manage my costs. I am in her debt. It was a pleasure working with Vicky, and I would highly recommend her to anyone.

C
Christopher M.
"
★ ★ ★ ★ ★

I recently had a very pleasant experience having Victoria as my attorney. She listened, researched everything to the T, and showed that she is very knowledgeable, intelligent, and has very strong communication skills in dealing with various attorneys. Very highly RECOMMEND.

A
Angela D.

From t-shirt designs to software empires.

A small selection of the creative and commercial work we've helped clients protect over the years.

Every kind of brand. Every kind of asset.

From a single product name to a multi-class portfolio, we register, defend, and monetize the trademarks that hold up your brand.

★ MODERN ★ MARK ★ TRADEMARKS ★ SECURED ★ ® REGISTERED
Brand Identity

Names, marks & slogans.

Product Names Logos Slogans Wordmarks
Digital

Software, apps & platforms.

Apps Software Web Platforms SaaS Brands
Creative

Photography, audio & podcasts.

Photography Songs Podcasts Recordings
Education

Courses, books & workbooks.

Online Courses Webinars Books Workbooks
Apparel & Goods

Apparel, jewelry & physical products.

T-Shirts Textiles Jewelry Stuffed Toys
Trade Secrets

Methods, formulas & processes.

Proprietary Processes Methods Formulas Game Characters

Common questions.

Question 01

Is the matter evaluation really free?

Yes. We review all your information and documents at no charge. If we can help, we'll send a link to schedule a paid Legal Power Hour. If we can't, we'll let you know and refer you to another attorney when possible.

Still have questions? Email us →

Tell us about your brand.

Fill out the form and we'll review everything within five business days. The more detail you share, the better we can help.

100% free evaluation
5 business day turnaround
No commitment required
Confidential & secure
Office (281) 297-8849
By appointment only.
★ MATTER EVALUATION

By submitting, you agree this form does not create an attorney-client relationship. We'll follow up within 5 business days.

Got it. We're on it.

Thanks for reaching out. We'll review your information and get back to you within 5 business days at the email you provided.

★ MODERN ★ MARK ★ TM LAW ★ BRANDS ★
★ FILE ★ DEFEND ★ MONETIZE ★ REPEAT ★ ®

Let's protect what you built.

Free matter evaluation. Five business days. No commitment, no fine print, no nonsense.

Start My Free Evaluation →